Watch & Jewellery

Established in 1942, Emperor Watch & Jewellery is a cornerstone of Emperor Group's business. In its early days, we were mainly a retailer of clocks and watches. However, beginning in the 60s, we started to sell fine jewellery products and later went into the design and manufacture of its own luxury line. In July 2008, Emperor Watch & Jewellery Limited (Stock code: 887) was listed on the Main Board of The Stock Exchange of Hong Kong.

With a history of over 70 years, we have laid down a deep and solid business foundation. We have worked with many international luxury brands such as Rolex, Patek Philippe and Cartier to open specialty shops. In 2009 and 2014, we launched our first Emperor Jewellery flagship store and a new image store respectively at 1881 Heritage, a well-known heritage site in Tsim Sha Tsui. This strengthened our jewellery business as well as established our image.

Emperor Watch & Jewellery targets local customers as well as tourists with high purchasing power from different parts of the world. Hence, our shops are all located in upscale shopping districts with high traffic. For example, Russell Street in Causeway Bay, which is comparable to Fifth Avenue in New York and Champs-Elysees in Paris, as well as Canton Road in Tsim Sha Tsui, where a lot of luxury brand stores can be found. In recent years, Emperor Watch & Jewellery has also opened a number of retail stores from first-tier to third-tier cities in Mainland China, including Beijing, Shanghai, Guangzhou, Chongqing, etc. Our first ventured into an oversea market in 2013, with 4 new shops opened in Singapore. In 2018, and the business has expanded into Malaysia.

We are very much confident about the huge potential of the luxury goods market in the Mainland China. We will establish more strategic bases in order to increase our distribution network within the country. More resources will be invested in the development of the jewellery business since we aim to jointly expand its watch and jewellery business. In the future, Emperor Watch & Jewellery will continue to work with first-class watch brands to open specialty shops. This will not only help build customer loyalty towards us and individual watch brands, it will also help strengthen the synergy between Emperor Watch & Jewellery and our suppliers.

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